What if...
Tuesday, September 8, 2009 at 4:33PM As you're probably aware, Apple are holding a special "music" themed event tomorrow.
It's no big deal as this is traditionally when they roll out a revamped range of iPods for the Christmas market. They hold one of these events every September.
What is different this year however, is that the event is being held on the same day as a major Beatles relaunch including the entire Beatles catalogue remastered and rereleased, along with the launch of the Beatles RockBand - a very big deal!
The rumour mill has been awash with speculation that these events may be linked in someway, with the Beatles being involved in the Apple event. Perfectly reasonable, you might think!
At least it was, until Apple sent out the original invites to their event with the tag line:
"It's only rock and roll, but we like it."
Eh?
Isn't that a blatant reference to the Beatles arch rivals The Rolling Stones?
What gives?
So here's the completely off the wall, completely unfounded and extremely irresponsible what if bit...
What if Apple have completely fallen out with the Beatles (record company?) due to years of failed negotiations to try and get the Beatles into the iTunes store?
What if the Apple event hasn't been scheduled for the same day as the Beatles re-launch to compliment the launch but to completely over shadow it?
What if Apple were to announce some ground breaking product at the event tomorrow that would whip up a media frenzy unlike anything seen since the iPhone, you know, something that pundits have said would definitely not appear this side of 2010, even if it could be marketed as an amazing Christmas gift to people who already have iPhones and iPods.
What if the event was a blatant attempt to steal the Beatles thunder, would Steve Jobs even think of such a move?
What if?
Just sayin'
:-)
Reader Comments (4)
Just read this on the Sky news website...
"Yoko Ono tells sky news the Beatles tracks are coming to iTunes"
and I checked back five minutes later and it had gone! It was there, I swear.
Don,
Come on... even if Apple released the "pet rock" tomorrow it will be a media frenzy. I don't know why, but in the eyes on the media Apple is their God and can do no wrong.
Although, the strongest idea that I have hear that a table type device is in the words are the new Expose features that would work very well if you could operate your Apple with a finger. Not that I expect them to release a tablet tomorrow.
BOb
The media will be more interested as to whether Steve Jobs will be presenting the event rather than if anything new is coming out. I think iPod refreshes are ho-hum affairs these days. iTunes 9 with Blu-ray... perhaps a refresh to hardware to support this? Who knows.